Go here for links to example case studies
Lots of examples of US campaigns
That lament – that brands aren’t serious about mobile marketing or even ready for the channel – should be put to rest once and for all.
Yes, it seems that even after hitting key milestones – 270 million U.S. mobile phone subscribers, nearly 40 million smartphones nationwide, 40,000 iPhone applications downloaded more than 1 billion times, 99 percent ubiquity with SMS service on all phones – some marketing and agency executives still need evidence that mobile marketing is in rude use.
Well, here’s a compilation of the top headlines from Jan. 1 onward that ran in this publication focusing on brands engaged in mobile marketing and commerce. Feel free to forward to as many clients and prospects as possible for them to click through. Maybe they will want to become a headline, too.
By Mickey Alam Khan Mobile Marketer
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